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Jon wuebben

Jon Wuebben is the CEO of Content Launch, which offers the first content marketing software built for small and medium sized businesses (SMB’s) and digital agencies. Content Launch also provides content writing and content strategy services for hundreds of companies and digital agencies. His book, "Content is Currency: Developing Powerful Content for Web & Mobile", helps businesses learn how to plan, create, distribute and manage content. "Content is Currency" has been published in six countries worldwide.

Jon has spoken at Content Marketing World, Online Marketing Summit, South by Southwest (SXSW), Marketing Profs B2B Forum, Search Marketing Expo (SMX), Social Media Marketing World, New Media Expo, Intelligent Content Conference, Content Marketing Retreat, Lavacon, ADMA (Australia), BIA Kelsey Small Business Forum, the Media Relations Summit and for many organizations, including Hubspot, Intuit, the American Marketing Association and Shop.org as well as industry groups in the areas of content marketing, mobile marketing and entrepreneurship. He has been listed as a thought leader in the content marketing space by countless publications since 2008.

Find out more at contentlaunch.com

12 Guidelines for Getting the Very Best Website Content Writing


Generating eye-catching content on a consistent basis is a difficult task, made even worse when your audience doesn’t interact, misses the point or doesn’t even click. It’s not enough to create fantastic material if it doesn’t resonate with the readers you’re trying to attract. Many marketers find that producing website content writing that engages potential customers is their biggest challenge, so you’re not alone.

When you publish material that your target audience shares, forwards and links to from other sources, you drive traffic to your website and get people talking about your brand. It’s actually doing it that leaves many stumped, even the best website content writing services out there. Here are a few guidelines that can help you get over the content writing slump and put out material that truly resonates with your prospects.

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